Cultural theories predict how people of a specific culture behave or react by examining and understanding them. These theories make some of the different objects of theoretical aspects and paradigms visible to us. The fields of sociology, cultural studies, anthropology, media and communication studies, and science and technology, cover the foundational development and extension of cultural theory from its initial state by elaborating power, ordinary/popular cultural practices, and representation of the cultural identity.

It further dips into the briefs of a changing environment that is naturally built, along with topics of global humanity and justice with the help of the spreading of information technology and its worth in the global cultural economy.

Cultural theories focus on how people usually react to danger and respond to risk in a myriad of ways, taking into consideration that these different ways encourage and influence the establishment of a massive number of social structures. It highlights the fact that these social structures can be considered as groups or grids, by stressing on their level of cooperation as well as the amount of control that can be exercised from above.


Various cultural theories that have been strongly accepted by various anthropologists, state that culture exhibits the way that people percept their environment. Furthermore, culture becomes a significant part of the existence of human beings by stating that majority of cultural change concludes the ability of humans to adapt to historical events. Also, provided that culture is seen as an adaptive medium or mechanism of humans and occurs at a much faster rate as compared to the human evolution, various cultural changes can be seen as a culture that is adapting to itself.

However, it may also be noted that many anthropologists have considered culture to be something that has differentiated humans from animals. Most of the human traits are comparable to the traits of other animals such as the primates. For example, the chimpanzees have large brain sizes but the brain of an average human is far larger as compared to the chimpanzee. Therefore, anthropologists attempt to find different ways to distinguish the cultural behavior from psychological as well as sociological behavior.